Respond immediately to triggered events
Segment your audience by their previous activity
Personalize your messaging so that users get more value
40% of customers will spend more than they planned if the experiences are highly personalized to them
BCG
Monetize high-value and engaged customers
Send a subscription offer when a customer ends their trial period
Offer a discount to a user who got stuck on a subscription benefits page
Highlight the latest content or features when a user opens the app
Offer a long-term subscription to those who have been continuously using a monthly plan
Target regular users of a specific feature and suggest they go premium for more
Segment out daily users and tempt them with special upgrade offers
Target users who have already added their payment method to increase conversion
Launch campaigns for users who used to be your subscribers to win them back
Use push notifications with dynamic content to remind users about the exact activity they scheduled
Congratulate users on the exact achievement they have unlocked
Nudge a user to subscription by highlighting a particular feature they have tried to access
Track a user's last visit to the app to prevent churn