User Engagement Platform for Subscription-Based Apps

Pushwoosh

Track users' pathways to subscriptions, identify high-value customers and nudge them to purchase when they are most likely to convert. Get loyal long-term subscribers and drive app revenue with compelling messaging fueled by Pushwoosh.
Up to 300%
+34%
customer lifetime value
monthly recurring revenue
conversion to subscription
Up to 67%
Grow your
app revenue
retention rates
subscriptions
with the Pushwoosh user engagement platform
Pushwoosh Customer Journey Builder

One platform to

Bring your new users to the AHA moment faster with thoughtful user onboarding and activation campaigns.
Boost paid subscriptions by showcasing your mobile app's value at every stage of user journey.
Maintain your DAU/MAU at a healthy level and prevent churn: track customer behavior and send personalized communications in response to users' (in)activity.

engage & retain

Boost subscriptions

onboard & activate

Respond immediately to triggered events

Segment your audience by their previous activity

Personalize your messaging so that users get more value

40% of customers will spend more than they planned if the experiences are highly personalized to them
BCG

Monetize high-value and engaged customers

PaymentAdded
PremiumPurchased
ScheduledX
MonthlyPlan
PageSeen
Pre-churn
AchievedX
TriedAccessX
FavoriteFeature
AppOpened
DailyUser
Send a subscription offer when a customer ends their trial period
Offer a discount to a user who got stuck on a subscription benefits page
Highlight the latest content or features when a user opens the app
Offer a long-term subscription to those who have been continuously using a monthly plan
Target regular users of a specific feature and suggest they go premium for more
Segment out daily users and tempt them with special upgrade offers
Target users who have already added their payment method to increase conversion
Launch campaigns for users who used to be your subscribers to win them back
Use push notifications with dynamic content to remind users about the exact activity they scheduled
Congratulate users on the exact achievement they have unlocked
Nudge a user to subscription by highlighting a particular feature they have tried to access
Track a user's last visit to the app to prevent churn

Personalize your messaging so that users get more value

ScheduledX
AchievedX
TriedAccessX

Segment your audience by their previous activity

PaymentAdded
PremiumPurchased
Prechurn

Monetize high-value and engaged customers

MonthlyPlan
FavoriteFeature
DailyUser

Respond immediately to triggered events

PageSeen
AppOpened
Utilize highly personalized messaging to keep your customers coming to the app.
Build trust by demonstrating value and informing users about the app's features.
Sustain long-term growth by increasing customer lifetime value.

Nurture loyalty and prevent churn with timely communication

Optimize your marketing campaigns & maximize revenue

Launch time- and event-triggered omnichannel campaigns.
Set your conversion goals and analyze how you're achieving them.
Run A/B/N tests to make your campaigns more effective.

Capitalize on a deeper understanding of your app users

Update user profiles based on real-time or previous behavior.
Segment your audience to deliver highly relevant communications.
Detect AHA moments and send offers when users are ready to convert
Discover Pushwoosh for subscription-based apps
on a personal demo

Insights & analytics

Pushwoosh delivers exceptional content and high-impact insights backed by solid data:

  • Exclusive research
  • Best practices
  • Industry guides

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